Business Economics

Module Overview

This course examines various theories, concepts, and tools of analysis and their relevance to business decision-making at micro and macro levels.  It examines consumer’s rational behavior, the concept of utility, the law of demand and supply, production theory, national income and measurement, budget and public policy, consumption and investment functions, and Keynesian employment model.

Learning Objectives

1. Define the various economic concepts and theories;
2. Analyze the basic forces behind forces of demand and supply;
3. Illustrate the linkage between consumer behavior and production dynamics;
4. Discuss the macro level forces affecting production and exchange of economic goods in an economy.